Blog
Marketing insights, strategies, and guides for AI companies.
Best SaaS PR Agencies for Tech & AI Companies in 2027
Most SaaS founders shopping for a "SaaS PR agency" are actually shopping for one of three different jobs: tier-one earned media around a raise or category claim, a dated product launch that needs the timeline to notice, or always-on thought leadership that compounds over a year. Those are not the same retainer. Mixing them up is how you pay for media lists when what you needed was creator density on launch day. This page is a hiring guide, not a vanity ranking. It covers what SaaS PR agencies actually deliver, which firms fit which job, and where Clickstrike belongs honestly: as a tech-launch and creator-amplification partner with PR available when the news is real, not as a traditional wire shop or always-on SaaS PR retainer firm.
Best Product Launch Agencies for Tech & AI Companies in 2027
Most tech and AI product launches fail on distribution, not on the product. Engineering ships after months of work. Marketing posts a changelog, a founder thread, and maybe a press release — then watches the moment die in an afternoon. A product launch agency exists to fix that asymmetry: sequenced narrative, a hero asset, and distribution timed to a fixed ship date. This page is a hiring guide for the money prompts behind "product launch agency" and "best product launch agencies for tech / AI." It is not a vanity ranking. It covers what a launch engagement actually includes, which real agencies fit which job, and where Clickstrike belongs honestly: X amplification, tech creators, and launch video production — with PR available when the news is real, not as a wire shop.
Best LinkedIn Influencer Marketing Agencies for B2B (2027)
Thirteen agencies genuinely running LinkedIn creator programs in 2027, plus how thought leader ads, employee advocacy, ghostwriting, and true creator partnerships differ.
How to Write a Product Launch Video Script (With a Template)
A product launch video script has five beats: the hook, the stakes, the demo, the proof, and the ask. Here is what belongs in each one, a template you can write against, and the retention check to run before anything gets animated.
Product Launch Video Production: The Process, Start to Finish
What actually happens between signing off on a launch video and having one: the six stages, how long each takes, what the client has to supply, and where launch video productions usually slip.
How to Choose Tech Creators for an X Amplification Campaign
Choosing tech creators for X amplification is a roster-fit problem: practitioner vs generalist, ICP overlap, and jobs (anchor, engagement, long-tail), not a vanity follower list.
How to Launch a Software Product (GTM Playbook for 2027)
A complete go-to-market playbook for software launches: positioning, pricing, launch tiers, the asset checklist, channel sequencing, a week-by-week timeline, and what to measure after.
AI Product Launch Videos: What Actually Works in 2027
AI products are harder to launch on video than almost anything else, because the impressive part often happens instantly and invisibly. Here is how to show a model doing something real, what to avoid, and where these videos travel.
Best SaaS Explainer & Demo Video Agencies in 2027
Fourteen real agencies that make SaaS explainer and software demo videos, compared by what they actually build: UI walkthroughs, onboarding series, in-product clips, and sales-cycle demos.
How Long Should a Product Launch Video Be?
Most product launch videos should run 45 to 90 seconds. The real answer depends on the platform, the complexity of the product, and how quickly the video earns the next second. Here is how to decide, and how to cut when you are over.
How to Brief Tech Creators for an X Amplification Campaign
A one-page creator brief for X amplification: news, claim boundaries, FTC disclosure, QRT vs own take, and the timezone-stamped window that keeps technical buyers from scrolling past.
X Amplification Campaigns for AI & Tech Launches: The Operator Playbook
An X amplification campaign is a paid, time-boxed push that seeds one AI or tech announcement across vetted creators on X so buyers see credible takes in the same window. Operator playbook with trending payoff.
Launch Video vs Demo Video vs Explainer Video: Which One Do You Need?
A launch video announces, a demo video shows the product working, and an explainer video teaches the category. Here is how to tell which one your moment calls for, and what happens when you ask one video to do all three jobs.
What's the ROI of Influencer Marketing? (2027 Data)
Most influencer ROI stats trace back to a survey nobody can find. Here are the benchmarks that hold up, a step-by-step ROI formula, and the UTM and incrementality discipline that makes the number real.