Top LinkedIn Influencers to Follow in 2027: Tech, AI & B2B Voices

Search "top influencers on LinkedIn" and most lists open with presidents, prime ministers, and billionaires. Favikon's Top 50 LinkedIn Influencers Worldwide ranks Narendra Modi, Bill Gates, and Barack Obama in its top four. That is an accurate picture of who has reach on LinkedIn. It is not a useful picture if you work at a tech or AI company and want to know who is shaping how your buyers think.

This list is built for that second reader. It covers the LinkedIn influencers who matter most for tech, AI, SaaS, and B2B audiences heading into 2027, split by what they actually post about, and it separates the people worth following from the people a brand could realistically partner with. We run LinkedIn creator campaigns for AI and tech companies at Clickstrike, so the notes on partnerships come from how these programs work in practice.

Who are the top influencers on LinkedIn?

By raw reach, the biggest names on LinkedIn are global leaders and Fortune 500 CEOs such as Bill Gates, Satya Nadella, Sundar Pichai, and Andrew Ng. For tech, AI, and B2B audiences specifically, the most influential LinkedIn creators in 2027 include Allie K. Miller (AI for business), Andrew Ng (machine learning), Ethan Mollick (AI and work), Zain Kahn and Ruben Hassid (practical AI), Alex Xu (system design), Chris Walker and Dave Gerhardt (B2B marketing), Justin Welsh and Lara Acosta (personal branding), and Lenny Rachitsky (product and growth).

How we chose this list

A follower count alone is a weak signal on LinkedIn right now. Richard van der Blom's 2026 algorithm research, built on 1.3 million posts from 50,000 creators, found that reach is down roughly 60% for active creators over the last two years while engagement fell far less. A creator with a smaller, highly engaged audience of the right job titles often outperforms a larger account whose followers stopped seeing the posts.

So every name below had to clear three bars:

1. Relevance to tech, AI, or B2B buyers. Their audience includes the engineers, operators, founders, and marketing leaders who evaluate and buy software.
2. Consistent, original output. They publish their own thinking regularly rather than resharing news.
3. A clear topic lane. You can describe what they are known for in one sentence, which is what makes a partnership brief easy to write.

We did not list follower counts for most entries. They shift weekly, and a number from a third-party tracker is often out of date by the time you read it. Check the profile directly before you make a decision.

Top LinkedIn influencers at a glance

The megavoices: follow them, don't plan around them

These accounts shape the conversation on LinkedIn more than anyone else in tech. They are worth following for signal. They are not realistic partnership targets for most brands, and building a plan that depends on one of them resharing your launch is a plan that usually stalls.

Satya Nadella and Sundar Pichai

The CEOs of Microsoft and Alphabet both sit near the top of every LinkedIn reach ranking. Their posts are the fastest way to see how the largest platforms want the market to talk about AI, from agents to infrastructure.

Andrew Ng

The founder of DeepLearning.AI is one of the most followed AI voices on the platform. His posts and his weekly newsletter, The Batch, are a reliable read on where applied machine learning is heading and which ideas developers are about to adopt.

Aravind Srinivas

The Perplexity co-founder and CEO posts product updates and opinions on AI search directly, which makes his feed a live view into how AI-native companies build in public.

Ethan Mollick

A Wharton professor and author of Co-Intelligence, Mollick writes about how people actually use AI at work. His Substack, One Useful Thing, is one of the most cited sources in enterprise AI conversations, and his LinkedIn posts tend to set the terms of those debates.

Dharmesh Shah

The HubSpot co-founder and CTO posts frequently about AI agents and building software, and he reaches a large audience of marketers and SaaS operators who already know his work.

Top AI influencers on LinkedIn

This is the most crowded category on the platform, and the most useful one if you sell an AI product.

Allie K. Miller

Allie K. Miller describes herself as the most followed voice in AI business on LinkedIn, with a headline following of roughly two million. She was previously Global Head of Machine Learning for Startups and Venture Capital at AWS, launched IBM's first multimodal AI team, and was named to the TIME100 Most Influential People in AI 2025 list. Her audience skews toward executives deciding how to adopt AI, which makes her feed a good read on what enterprise buyers care about.

Zain Kahn

Zain Kahn co-founded Superhuman AI, a daily newsletter teaching professionals to use AI tools. His LinkedIn posts are tool-first and tactical. The newsletter runs a sponsorship business, which is one of the clearest partnership paths for AI tool companies in this list.

Ruben Hassid

Ruben Hassid teaches AI in plain English, with no code required. His newsletter, How to AI, lists 959,000 subscribers on its Substack page, and his LinkedIn posts follow the same format: a practical workflow, screenshots, and a clear takeaway. He reaches the large group of professionals who want to use AI but do not want a technical explanation.

Rowan Cheung

Rowan Cheung founded The Rundown AI, a daily AI news brief. His LinkedIn presence mirrors the newsletter: fast, curated coverage of launches and releases. For an AI company, a mention in a feed like this is often how a launch reaches the broader tech audience on day one.

Pascal Bornet

Pascal Bornet writes about intelligent automation and AI agents and has authored books on both. His audience leans toward operations and transformation leaders, a useful segment for enterprise automation and agent products.

Top engineering and developer influencers on LinkedIn

Developers are harder to reach on LinkedIn than on X or YouTube, but a few creators have built serious technical audiences here.

Alex Xu

Alex Xu co-created the System Design Interview books and runs ByteByteGo. His diagram-heavy posts on architecture, APIs, and infrastructure are some of the most shared technical content on the platform. The ByteByteGo newsletter accepts sponsors, and past sponsors include developer infrastructure companies, which makes it a natural fit for devtools and API products.

Miguel Ángel Durán (midudev)

Midudev is one of the most followed programming creators in the Spanish-speaking world and appears in Favikon's global top 50. If your developer product is expanding into Spain or Latin America, he is worth knowing.

Top B2B marketing and go-to-market influencers on LinkedIn

If your buyer is a marketing or revenue leader, these are the voices shaping how they think about budget and pipeline.

Chris Walker

Chris Walker is CEO of Passetto, a go-to-market strategy and analytics firm for high-growth B2B companies, and chairman of Refine Labs. He posts contrarian takes on attribution and demand that routinely spark long comment threads among B2B marketing leaders.

Dave Gerhardt

Dave Gerhardt founded Exit Five, a community and podcast for B2B marketers. His posts are practical and opinionated, and his audience is mostly in-house marketers at software companies. Exit Five also offers sponsorship opportunities.

Kyle Poyar

Kyle Poyar writes Growth Unhinged, a newsletter on pricing, product-led growth, and SaaS go-to-market. His LinkedIn posts often preview data from his research, which makes them popular with founders and growth leads.

Adam Robinson

Adam Robinson is the founder of RB2B and one of the clearest examples of founder-led LinkedIn growth driving a real business. He posts openly about what worked, which makes his feed a useful case study for any founder considering a similar playbook.

Top personal branding and LinkedIn growth influencers

These creators are worth following if you or your executives plan to grow on LinkedIn directly.

Justin Welsh

Justin Welsh left a SaaS executive role to build a solo business around LinkedIn content and courses. His posts and newsletter break down content systems, positioning, and audience building in a format thousands of creators now copy.

Lara Acosta

Lara Acosta went from unemployment in 2022 to being widely described as the top female LinkedIn creator in the UK. She teaches personal branding through her programs, and her own profile is the proof of concept.

Jasmin Alić

Jasmin Alić is known for LinkedIn writing and formatting advice, and he appears in Favikon's global top 50. His posts are short, punchy, and widely imitated.

Richard van der Blom

Richard van der Blom publishes the annual Algorithm Insights Report, the most detailed public research on how LinkedIn distributes content. If you are planning any LinkedIn program in 2027, his findings are required reading.

Top product and SaaS influencers on LinkedIn

Lenny Rachitsky

Lenny Rachitsky runs Lenny's Newsletter and podcast, the default reference for product managers and growth teams. His LinkedIn posts distill interviews with operators from top software companies.

Aakash Gupta

Aakash Gupta writes the Product Growth newsletter and posts frameworks for product managers, with a growing focus on AI product management.

Jason Lemkin

Jason Lemkin founded SaaStr, the largest SaaS founder community, and posts frequently on fundraising, sales, and scaling. His audience is dense with SaaS founders and executives.

How brands actually partner with LinkedIn influencers

Following these creators is free. Working with them is a different decision, and LinkedIn made it easier in 2026. On June 10, LinkedIn launched a Creator Marketplace inside Campaign Manager that lets brands search vetted creators by topic, review audience and performance data, and contact them directly. Access started in the U.S. and Canada.

Discovery is only step one. Here is what separates a LinkedIn creator program that drives pipeline from one that just produces posts.

1. Pick the mid-tier specialist over the megavoice

The megavoices above rarely take paid partnerships, and when they do, the audience is too broad for most products. A creator with a focused following of platform engineers or RevOps leaders will usually deliver more qualified attention per dollar than a generalist with ten times the reach. Our guide on how to find influencers for your brand walks through how to build that shortlist.

2. Consider the newsletter, not just the post

Several creators on this list, including Zain Kahn, Alex Xu, and Dave Gerhardt, sell sponsorships in newsletters that sit alongside their LinkedIn presence. Van der Blom's research found that newsletters drove the large majority of his own LinkedIn-related conversions compared with posts. A post buys a moment in the feed. A newsletter placement lands in an inbox the reader chose to receive.

3. Amplify what works with Thought Leader Ads

LinkedIn lets brands sponsor creator and employee posts as ads. The strongest programs let a creator post organically first, watch which post resonates, then put paid distribution behind that one. You pay to scale proof rather than to test a guess.

4. Give each creator a unique link

Every creator should get their own tracked link with UTM parameters, so you can see which voices drive sign-ups and demos, not just impressions. Without this, reporting falls back to likes, and likes are the metric LinkedIn's algorithm changes have made least reliable. Our influencer ROI calculator helps set targets before you commit budget.

5. Pair LinkedIn with the channels your buyers also use

LinkedIn is strongest for enterprise and business buyers. Developers and early adopters often form their opinions on X and YouTube first. Launches that reach buyers across all three, with LinkedIn carrying the business case and X carrying the day-one conversation, tend to compound. Our X amplification campaigns are built for exactly that day-one moment.

Common gaps in LinkedIn influencer programs

Most programs that underperform are missing a piece rather than running the wrong play.

• Picking creators by follower count without checking audience fit. A big following of job seekers will not move an enterprise deal.
• Running a single post without follow-through. One post is a moment. Two or three posts across a launch window, plus paid amplification on the winner, is a campaign.
• Writing the creator's post for them. LinkedIn audiences recognize brand copy quickly. Brief the creator on the product and the outcome, then let them write in their own voice.
• Measuring engagement without measuring pipeline. Tie every creator to a tracked link and a conversion goal from the start.
• Treating LinkedIn as the whole launch. Pairing LinkedIn creators with a strong launch video and X amplification gives each channel something to build on.

If you are still deciding whether to run this in house or with a partner, our breakdown of the best LinkedIn influencer marketing agencies compares the different models, and our guide to influencer marketing costs covers what to budget.

Work with the right LinkedIn creators for your launch

Clickstrike is the influencer marketing agency built for AI and tech companies. We have run 1,200+ influencer campaigns and generated 75M+ views for AI products across YouTube, X, LinkedIn, and TikTok, working with 750+ AI and SaaS clients.

For LinkedIn programs, we source and vet creators whose audiences match your buyer by job title and industry, brief them on your product, negotiate repurposing rights so you can run their posts as Thought Leader Ads, and track every creator with unique links. When a launch needs more than LinkedIn, we pair it with launch video production and X amplification so every channel reinforces the others. You can see results from past campaigns on our case studies page.