Acorn
Inside how we scaled Acorn's user acquisition with a robust influencer marketing campaign
The Challenge
Acorn's product is highly technical. As such, the team needed an agency who could understand deep-tech concepts and leverage a network of influencers who has a deeply technical audience. Acorn found that other agencies were less capable of understanding their product and marketing challenges and were therefore unable to provide the results they were looking for.
The Solution
Clickstrike worked hand-in-hand with the Acorn team to understand their target ICP, where they spend time online, the type of content they consume, and more before sourcing and executing a robust, multi-channel influencer campaign targeting new user acquisition.
The Results
The campaign attracted hundreds of thousands of views to influencer content and strong boost to new user acquisition.
1M+
YouTube Video Views
23.7k+
Social Media Engagements
“6 months later I’m looking at Clickstrike saying this is one of the most valuable things in my marketing portfolio…We saw consistently the lowest cost per registration of any channel…we were very impressed with the long-term impact of the influencer program.”
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