Clickstrike
Alkimi

Alkimi

How Clickstrike Generated 300K+ Views and 700% Website Traffic Growth for an AdTech Platform Launch

Alkimi

Overview

Alkimi is a next-generation programmatic advertising platform built to bring transparency, efficiency, and accountability to digital ad buying. They partnered with Clickstrike to amplify their launch, reaching technology and marketing audiences quickly with credible creator coverage while keeping messaging consistent and aligned with their positioning. In the first two months, the campaign generated 21 pieces of coverage, 300,000+ views, and a 700% surge in website traffic.

The Challenge

  • Breaking through a crowded launch environment where audience attention is fragmented across dozens of competing platforms and announcements
  • Building credibility fast for a new product in a category that buyers approach with skepticism
  • Driving measurable downstream momentum, not just impressions
  • Coordinating multiple creators simultaneously while maintaining a consistent, on-brand narrative

The Solution

Clickstrike ran a structured influencer amplification program designed to maximize reach, credibility, and sustained visibility across the full campaign window.

Creator Selection and Activation Clickstrike sourced and coordinated creators whose audiences aligned with adtech, marketing technology, and SaaS product discovery. Selection prioritized audience quality and creator credibility over follower counts alone. Roughly 70% of creator applicants were filtered out during vetting to ensure only high-signal voices made the cut.

Clear Narrative and Content Guardrails Clickstrike provided tight messaging guidance so each creator could post in their native voice while staying aligned to Alkimi's core value proposition. This maintained authenticity without sacrificing consistency, a balance that is critical for technical or B2B product launches where misrepresentation erodes trust fast.

Sequenced Distribution for Compounding Awareness Rather than concentrating all activity into a single launch spike, Clickstrike staged coverage across the campaign window to keep Alkimi consistently in-feed and top of mind. This approach sustained awareness and prevented the rapid drop-off that typically follows one-day launch blitzes.

Ongoing Performance Monitoring Post performance was tracked in real time throughout the campaign. Creative angles and posting cadence were adjusted based on view velocity and engagement signals, keeping results strong as the campaign matured.

The Results

  • 21 pieces of creator coverage delivered over two months
  • 300,000+ total views generated across the campaign
  • 1.6M+ total audience reached across all creator posts
  • Approximately 11% follower growth during the active campaign window, with growth flattening once creator activity paused, confirming the channel's direct impact on audience expansion
  • Approximately 700% increase in trailing 30-day website traffic during the campaign window, indicating that awareness translated into real buyer intent and research behavior

21

Creator Coverage Items

300,000+

Total Views

1.6M+

Total Audience Reached

~700+

Website Traffic Increase

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